MARKETING AND COMMUNICATION PLAN

 

 

Enhanced marketing targeting (managing directors, customer relations managers/directors, research managers/directors, marketing managers/directors). 

 

Strong presence at the social network exhibition with sector-specific interests to boost the online reputation of E-Marketing, and increase loyalty among a highly-qualified community through participation, to promote the knowledge offered by its most involved member. 

 

 

  • 4 000 PDF brochures presenting the exhibition 

 

  • 20 000 invitations sent by mail 

 

  • 10 000 VIP passes 

 

  • E-Marketing website updated daily 

 

  • E-invites 

 

  • Event referenced on Facebook, Linkedin, Viadeo and Twitter 

 

  • Sector newsletter on the monannuairepro.com website 

 

  • Web marketing operation (affiliation, re-targeting, display, etc.) 

 

  • A large-scale media plan in the specialised professional press 

 

  • A VIP service for special guests  

 

  • Press releases sent throughout the year 

 

  • Strong partnerships with professional organisations in the sector 

 

  • Mobile application


Partners
Participants